We recognize that ROI is often the determining factor in exhibiting at an event. Consequently, Critical Facilities Summit has put together a Marketing Partner program for exhibitors that will build brand awareness for three months after the Summit ends and increase your understanding of the Mission Critical market. This program, valued at $12,000, is included at no cost to all Critical Facility Summit exhibitors.
1. Exhibitor Workshop: How Mission Critical Facility Technology and Services Providers Can Find the Right Niches and Avoid Commoditization
We've contracted with Joshua Feinberg, president of the Data Center Sales & Marketing Institute to deliver an exhibitors-only workshop on Monday, October 15th. Feinberg helps companies that sell to data center end users and operators, find revenue growth opportunities that their companies are currently missing. He will show you how to better provide value to your customers. Plus you will receive exclusive market intel into the current state of the data center/mission critical market as well upcoming changes and trends.
2. Post Show Retargeting Campaign:
We continue to build your brand in the mission critical market even after the Critical Facilities Summit ends. You will be part of a retargeting campaign aimed at mission critical professionals who have accessed the Critical Facilities website. The campaign runs from November 2018 through January 2019. You are guaranteed 10,000 impressions per month with a total of 30,000 impressions during the campaign. You will receive a retargeting activity report with impressions/clicks and opens.
3. Post Show Brand Exposure on Facilitiesnet.com
Extend your visibility after the Summit concludes. Your brand will have a strong presence on a new mission critical landing page on FacilitiesNet, the premier website for facilities professionals owned by our parent company. This page, which will be up for three months, will be filled with mission critical content including articles, news and videos for three months Your presence on the site will generate awareness and leads long after the Summit is over.
4. Post Show Brand Building in Print:
In addition to digital exposure, your brand will appear in print at no cost to you. The December issue of Building Operating Management magazine (read by 73,000 building owners and facility managers) will have a Critical Facilities Summit Buyers Guide. This is an opportunity for you to highlight a product or a service to an audience of key decision-makers.